Vision Mission and Guiding Principles

VISION, MISSION


VISION

To be the leading preferred budget-dorm-hotel chain in the country of our associates, local and international customers through the persuading support and emphatic trust of our owners.


To be proactive in continuously meeting the standards of the industry to establish excellence.


To be highly competent as we build and develop well-trained workforce who strives to constantly meet customers’ satisfaction.


MISSION

To achieve excellent financial results gratifying the interests of our diverse stakeholders.


To delight and satisfy our customers through our commendable service.


To motivate and empower our people by making them realize their full potentials enabling them to enrich their quality of life.




GUIDING PRINCIPLES


GROWTH

Utilize our resources wisely to achieve financial goals and allow our business, personal and professional lives to prosper.


RESPONSIBLE

Foster a sincere obligation in taking responsibility to our guests, our people and the community as our Corporate Social Responsibility.


EXCELLENT SERVICE

Deliver admirable service to make our guests’ loyalty a key force of our existence.


ENTHUSIASM

Promote a sense of community with the eager commitment among our employees, working towards a common goal and achieved through open communication and mutual support.


NOBLE

Lead our team by showing good examples, such as acts of honesty and sincerity, in all our interactions.



Let’s go GREEN!!!

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